Креативные японские гаджеты, электронные ушки и хвостики Печать
Бизнес идеи
01.10.2012 16:07

Креативные японские гаджеты, электронные ушки и хвостики Японцы впереди планеты всей по электронным гаджетам, но зачастую многие товары отлично продающиеся внутри Японии так и не попадают на другие рынки. Все потому, что японцы отличаются от других людей, другая культура и потребительские предпочтения.

Взять хотя бы гаджет Necomimi от компании Neurowear. Это кошачьи ушки, которые реагируют на эмоции владельца, нацепившего их на свою голову. Ушки считывают сигналы мозга и реагируют на них. Например, если вы сконцентрированы, ушки стоят торчком, если расслаблены, ушки опускаются, при смущении мило прижимаются. Можно забавно подергать ушками. Питаются ушки от 4 батареек AAA и весят 200 грамм. Цена электронных ушек Necomim в пересчете на рубли примерно 4-5 тысяч. Ушки это еще не все, есть и накладной хвостик Shippo, который двигается точно также, по велению сердца (эмоций) владелицы.

Но останавливаться на достигнутом компания Neurowear не собирается. С хвостиком и ушками вас увидят слишком мало людей, а если отправлять информацию об эмоциях в приложение на iPhone указывая при этом не только эмоции смайлами, но и местонахождение владельца, то можно создать социальную среду любителей таких гаджетов. За эту эмоциональную социализацию будет отвечать устройство NeuroSky, считывая эмоциональные сигналы и посылая их в сеть.

Забавно? Конечно! Будут ли иметь спрос ушки и хвостики на других рынках? Ответить на этот вопрос ох как трудно, но если создать моду, как было в свое время с тамагочи, то спрос среди подростков может быть колоссальный. А без моды, такое никто не купит, у нас молодежь, в отличие от Японии, не ходит в нарядах как персонажи из манги.

А вот идея с приложением для айфона гораздо более интересна, вам не придется носить ушки и хвостики, устройство NeuroSky незаметно, зато посылает правдивые сигналы о ваших эмоциях и местоположении. Отличное приложение для знакомства. Пока неизвестно когда приложение с эмоциональными геотегами появится в App Store, сейчас на выставке Tokyo Game Show был продемонстрирован только концепт.




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